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Evaluation of Digital and Online Marketing Technology
Assessment of Digital and Online Marketing Technology Section A Question 1 I accept web based showcasing instruments are a piece of...
Sunday, November 3, 2019
Unit 8 Assignment Example | Topics and Well Written Essays - 250 words - 1
Unit 8 - Assignment Example It thus provides a more thoughtful and relevant platform for designing economic policies since it take psychological thinking into consideration. Effects of behavioral economics in the free market. It relaxes rational thinking assumptions and therefore allows for argument in predicting how economic decisions can be guided. According to Barberis N.K (2001) behavioral economics can be used to predict and explain field phenomena such as the anomalies in the stock market. Behavioral economics borrows from the Proverb; a bird in the hand is worth two in the bush. It argues that consumers will prefer to hold what is already in their hands than what is far from them even if it costs less. They try to avert losses that may occur when they decide to seek high returns. It also tends to explain the case of giffen goods whose demand increases with an increase in price. So in this case of mp3 and the digital camera consumer will be less rational by considering the second option even if the opport unity cost as well as other costs is the same. They will be guided by their behavior and human
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